Are You Interested In Earning Money With Your Finance Blog?

There are many ways to monetize your blog. One of the most popular and lucrative options is native ads.

Native ads are advertisements that are written in a way that blends in with the content on a website. They are also called sponsored posts, advertorials, or advertorials.

MediaFem is an advertising platform where you can create native ads for your blog and promote them to publishers who will publish them on their blogs.

What is Native Advertising?

When designing the digital advertising plan for your business, this type of advertising is an ingredient that cannot be missing.

Nowadays, we can see the emergence and popularization of this kind of advertising. And far from disappearing, it is an increasingly important part of strategies. So much so, that we estimate that by 2023 it will account for no less than 83% of advertising revenue.

All in all, this is a fantastic niche for companies and publicists, with great potential to continue generating ever-increasing profits in the future. Don’t miss out on this useful advertising chance!

In this article, we are going to talk about what native advertising is, analyze in detail the most common formats in which it is presented, and see what the benefits are for your business.

What is native advertising?

We can define native advertising or native advertising as “a form of advertising in paid media that adapts in form and functionality to the environment in which it appears, allowing the user to be impacted in a less intrusive way than with traditional advertising.”

An essential element of this type of advertising is that it is not perceived as advertising, since it is 100% integrated into its environment. For example, when it is located in an online medium; we will see that it fully respects the format and editorial style.

Still, for ethical reasons, we must always clearly show that it is promoted content.

To be successful, native advertising depends on the quality of the content. This must not be excessively promotional and must always provide value to the user, whether in the form of information, entertainment, or, better yet, both at the same time!

We must first talk about the user’s problems and concerns, and only then can we present our product or service as a possible solution.

Another key is that it must be completely adapted to the different devices and platforms that we can find on the Internet; whether through texts, images, videos, or interactive content with which the user can dialogue.

Check MediaFem

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Also published on Medium.